Flodesk’s New Pricing Is Here… And Why I Still Recommend It for Creative Small Businesses
If you’ve been hanging out with me for a while, you already know I’m obsessed with anything that helps creative business owners save time, look professional, and actually make money. I’m a designer, a content creator, a Shopify theme-builder, and a general “one-woman studio,” which means if a platform is clunky, slow, hard to use, or requires 57 steps to send a simple email… absolutely not. Pass. Goodbye.
So let’s talk about Flodesk.
Because Flodesk is rolling out its brand new pricing model, and I know people are going to have questions.
(And opinions. And maybe mild panic. Totally understandable.)
But after using Flodesk for years… through launches, freebies, workflows, and weekly newsletters, I genuinely believe it’s still one of the best and most beautifully intuitive email marketing platforms for creatives, makers, and small business owners.
So consider this your friendly, informative, slightly quirky walkthrough of what’s new, what’s changed, and why Flodesk continues to be the email marketing platform I recommend to my clients and community.
Flodesk’s New Pricing
As of December 2, 2025, Flodesk launched their new pricing model! So, let’s get to the big question: What actually changed?
Flodesk has officially shifted to a tiered pricing model based on subscriber count, which puts it in line with pretty much every major email platform on the market. But don’t worry… the pricing is still really approachable (especially if you’re growing or just getting started).
Here’s the breakdown for your first 1,000 subscribers:
✨ Lite – $19/month
For beginners or minimal email senders.
Includes:
- Unlimited emails
- Unlimited forms
- 1 workflow
- Up to 25k subscribers total allowed on the account
✨ Pro – $25/month
The plan most people will thrive on.
Includes:
- Unlimited emails
- Unlimited forms
- Unlimited workflows
- 1 checkout
- Up to 1,000 subscribers before tiered pricing applies
✨ Everything – $49/month
For creators selling multiple digital products.
Includes:
- Unlimited emails
- Unlimited forms
- Unlimited workflows
- Unlimited checkouts
- Advanced customization options
Once you grow past 1,000 subscribers, pricing scales, just like ConvertKit, Mailchimp, Klaviyo, and literally every other platform.
But the biggest takeaway is this:
Flodesk is still one of the most user-friendly platforms for creatives who want beautiful emails without the tech headache.
And the new pricing reflects just how much the platform has grown in the last few years.
Flodesk Has Evolved in a BIG Way
It’s not 2020 Flodesk Anymore! Flodesk used to be known as “the pretty email platform.” Gorgeous templates, easy editor, simple workflows… and yes, that’s still there. But the new Flodesk is a whole ecosystem for creators.
Like… a glow-up!
Here’s what’s new (and genuinely impressive):
A redesigned automations builder
So much cleaner, easier, and more visual.
You can actually see your customer journey now.
Shopify + WooCommerce ecommerce tracking
Track who bought, when they bought, and what they bought, straight inside Flodesk.
Built-in checkout pages
Yep! Sell directly through Flodesk now.
No third-party cart required if you don’t want one.
Manychat integration
If you use Instagram DM funnels (or want to), this is huge.
Thrivecart integration
Creators with digital products… this one is for you.
Canva integration
Drop in graphics like a normal, sane human, not someone wrestling with code.
Improved deliverability
The behind-the-scenes stuff nobody loves to think about… but matters SO much.
Faster email editor + more templates
Clean, modern, aesthetic, and so much easier to customize.
Flodesk isn’t just “cute emails” anymore.
It’s a full marketing tool that supports real business growth!
How Flodesk Actually Helps Small Businesses
While I love a shiny feature list, what I care about most is:
Does this tool make my weekly workload lighter?
And the answer is: …absolutely, yes!
Here’s why Flodesk still works for me (and probably for you too):
1. It makes email marketing feel… doable.
I send my monthly Branding & Bubbly newsletter on Wednesday mornings, and Flodesk keeps that entire process simple, fast, and honestly kind of fun.
The templates? Beautiful.
The editor? No learning curve.
The whole experience? Stress-free.
If you’re a designer, maker, product business, or creative, having an email platform that doesn’t feel like a math test is a gift.
2. Automations actually work behind the scenes.
My free resources, mini courses, and onboarding sequences all run on Flodesk automations:
- The 7-Day Shopify Launch Course
- My Free Font Workbook
- Color palette libraries
- Welcome sequences
- Post-signup nurturing
These workflows build trust for you, support your customer journey, and quietly help make sales while you’re designing, creating, or living life like a normal person.
3. The branding options are unmatched.
Flodesk gets it.
I can use:
- my brand fonts
- my color palette
- my layout preferences
- my photography
- my spacing
- my vibe
Everything I create looks like my brand, not like a corporate software template from 2009.
This is the real reason I recommend Flodesk to creative small businesses.
Your emails will look elevated even if you’re not a designer.
(Though… I mean… I am a designer, and I still appreciate the shortcuts.)
4. It’s genuinely beginner-friendly, in the best way.
If you’ve ever opened those “advanced” email platforms and thought:
“I need a nap, a therapist, and three tutorials,”
…Flodesk is your antidote.
It’s intuitive.
It’s visual.
It’s clean.
It makes sense.
This is why so many of my Shopify clients pick Flodesk for their first email platform… it doesn’t overwhelm them.
Who Flodesk Is a Perfect Fit For
This new pricing and new feature set make Flodesk especially good for:
- Creative entrepreneurs
- Product-based businesses (Shopify + WooCommerce)
- Coaches + educators
- Service providers
- Digital product sellers
- Bloggers
- Newer business owners who want simplicity
- Anyone who wants elevated design without the tech stress
Basically: if you want beautiful, modern emails… this is your platform.
So… Is the New Pricing Still Worth It?
In my opinion, yes, absolutely!
The updated pricing finally matches the level of tools Flodesk offers.
It’s still more intuitive and design-focused than the other platforms.
And the value you get (unlimited emails + workflows + integrations) is strong compared to industry standards.
Plus, if you’re a small or growing business, the entry-tier pricing is incredibly reasonable for what you’re getting.
This isn’t 2019 baby-Flodesk anymore.
This is a fully built-out platform designed for real business owners.
Happy Emailing
Flodesk’s new pricing is a big milestone… and honestly, it makes sense with how far the platform has come. It’s still my favorite email marketing tool for creative entrepreneurs because it’s simple, modern, beautiful, and genuinely supports growth without the overwhelm.
If you’re planning to launch, grow, or revive your email marketing in 2026, this is a great time to start fresh with a platform that actually feels good to use.
PS: This post contains affiliate links, which means if you decide to try Flodesk, I may earn a small commission. at no extra cost to you. I only share products I truly love!
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