Web Design Packages for Small Business: Shopify Themes & Custom Services
So… what exactly is a web design package?
Web design packages are bundled services that help small business owners and e-commerce brands (like yours!) create a beautiful, functional, and sales-ready website. Whether you’re launching a new Shopify store or revamping an outdated design, a good package takes the guesswork out of building your online presence.
We’ll explore what’s typically included in a web design package, how my Shopify-focused services go beyond the basics, and what setup might be the best fit for your business goals.
What’s Usually Included in a Web Design Package?
To begin with, a traditional website design package might include:
- Branding basics (logo, color palette, font pairings)
- Page layouts (homepage, about, contact, etc.)
- Mobile optimization (a must!)
- SEO setup
- E-commerce features (if it’s a store)
That’s the bare minimum. However, the reality is, most business owners need something a little more tailored (and a lot more beginner-friendly).
Web Design Packages for Small Business Owners (That Don’t Feel Generic)
Not every business wants the same thing—and because of that, you shouldn’t have to pay custom prices for a one-size-fits-all site. Here’s how I make it easy:
1. Shopify Theme – $135+
- Perfect for DIYers who want a professional look
- Includes shoppable blog posts, easy customization, and zero app overwhelm
- Comes with how-to video tutorials so you can launch confidently
2. Semi-Custom Branding Add-On
- Add your logo, fonts, and brand style to any theme
- Includes moodboard, font pairings, and color palette selection
- Ideal for product-based businesses and creative entrepreneurs
3. Custom Shopify Website Design
- Full website design tailored to your brand’s voice and goals
- Strategy call, wireframes, development + launch support
- For businesses ready to stand out and scale
E-Commerce Focused, Beginner-Friendly
Every package is built with e-commerce in mind. Whether you sell handmade candles, digital downloads, art prints, or haircare, your website should support your sales goals effectively.
My Shopify themes are designed to:
- Look elevated out of the box
- Be actually shoppable (hello, built-in product features!)
- Convert browsers into buyers
You don’t need a dev team or 15 apps just to make it all work. You need a Shopify setup that gets the job done without draining your energy.
Which Web Design Package is Right for You?
To help you decide, think of it like this:
- Just starting out? Grab a theme and launch within a week.
- Want a more branded vibe? Add on a semi-custom brand package.
- Have a growing shop and need that pro polish? Go full custom.
Monthly Web Design Packages & Ongoing Support
I currently offer one-time purchases (no subscriptions required), but I do offer:
- Theme updates
- Add-on branding
- Light ongoing support by request
Therefore, while I don’t advertise “monthly web design packages,” I can build a solution that grows with you. In fact, many of my clients start with a theme and add more support as they go.
FAQs About Web Design Packages
What is included in a web design package?
Web design packages often include branding, layout, mobile optimization, SEO basics, and e-commerce setup. Mine also include Shopify tutorials, strategic design tools, and shoppable blog features.
How much does a web design package cost?
Packages range from $135 for a DIY Shopify theme to $2,000+ for full custom design. You can start small and scale up as you grow.
Are Shopify themes enough for a real business?
Absolutely. My themes are built with conversion in mind and are used by real businesses in wellness, fashion, home goods, digital products, and more.
Do I need coding skills?
Nope! My themes are designed for total beginners with drag-and-drop style editing and easy-to-follow videos.
Is there a difference between web design and e-commerce design?
E-commerce design is focused on sales. It’s not just about looking good—it’s about leading people to click “Add to Cart.” That’s why all my packages are optimized specifically for online shops.
✨ Your Website Glow-Up Starts Here
In the end, choosing the right web design package doesn’t have to be stressful. Whether you’re launching your first Shopify store or upgrading to something that finally feels like you, you’ve got options.
Browse Shopify Themes • Explore Custom Website Design • Or grab the FREE Website Launch Guide to get started.
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- How My Flodesk Setup Grew With My Business (and Why I’m Addicted to Workflows)
- Web Design Packages for Small Business: Shopify Themes & Custom Services
- Why Your Shopify Store Isn’t Getting Sales (Even Though Your Products Are Amazing)
- How to Make Shopify Blog Posts Shoppable (Without Apps or Coding!)
